Smart Event Marketing: More Than Just a Booth at CES

Our modern marketing columnist discusses both the smart and not-so-smart marketing techniques gleaned from the CES show floor.

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“Smart Event Marketing (takes) more than just a booth…”  

We think so too. But maybe not a lot more. Adding Photo Activation to your event booth is one of the best ways to engage a crowd. Read on for some more great ideas from CES.  Stand out from the ‘sea of nothing’ at your next event with Picture Marketing.

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Surfing Dogs and Photo Activation at Petco Unleashed

When a crowd of 30,000 gathered for the 10th annual “Petco Unleashed Surf Dog Competition” on Imperial Beach in San Diego, there was no shortage of social media sharing. Wet paws and wagging tails were everywhere, along with 10 pro ‘surfer dogs’ riding the waves back...

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5 Lessons from the ENMAX Photo Booth

ENMAX, a utility headquartered in Alberta, wanted to celebrate with their customers and provide energy education at festivals, sporting events and neighborhood gatherings. Watch the video to see how the ‘ENMAX Moments’ Photo Booths engaged the crowd.

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